UTM Builder
Create properly tagged campaign URLs and shorten them in one step. Stop manually constructing long UTM strings — AWSYS.CO does it for you.
Build UTM Links FreeCampaign tracking made simple
All Five UTM Parameters
Set source, medium, campaign, term, and content in a clean form. The full UTM URL is built automatically as you type.
Shorten & Track in One Step
The long UTM URL is shortened automatically. Share the clean short link — the UTM parameters travel through invisibly to your analytics tool.
Parameter Templates
Save common UTM combinations as templates. Apply your standard campaign or channel tags with one click instead of retyping every time.
How it works
Fill in the UTM fields
Enter your destination URL then fill in source (e.g., newsletter), medium (e.g., email), and campaign. Content and term are optional.
Copy the short link
AWSYS.CO builds the full UTM URL and shortens it. You get a clean short link that passes all parameters through to your destination.
See results in Google Analytics
Campaign data flows into GA4, Mixpanel, or any analytics tool that reads UTM parameters. AWSYS.CO click data and your analytics data align perfectly.
Use cases
Email Newsletter Campaigns
Tag every CTA link in your newsletter with utm_source=newsletter and utm_medium=email. See exactly how many subscribers clicked through to each page.
Paid Ad Attribution
Label Google, Meta, and LinkedIn ads with consistent UTM tags. Reconcile spend with GA4 traffic without manual spreadsheet work.
Multi-Channel Campaigns
Create one link per channel for the same campaign. Compare which social platform drives the most qualified traffic to your landing page.
Plan availability
| Plan | UTM Builder | Saved Templates | Bulk UTM via API |
|---|---|---|---|
| Free | ✓ | — | — |
| Pro | ✓ | ✓ | ✓ |
| Builder | ✓ | ✓ | ✓ |
The UTM builder is free on all plans. Saved templates and bulk UTM generation via API require Pro or Builder.